Bryant Christie Inc. had a great time at this year’s USAEDC - U.S. Agricultural Export Development Council Annual Workshop in Baltimore, from November 18-20, where we connected with colleagues, cooperators, and partners across the agricultural export community.
The workshop started off with the FAS201 session titled, “Shared Strategies for Compliance Success – Insights from Cooperators,” moderated by our own Will Callis and sponsored by BCI.
He was joined by Leah Cochran Mulcahy, VP of Global Marketing at USA Poultry & Egg Export Council, and Kari Kwiatkowski, VP of Operations at U.S. Dairy Export Council, as they explored what makes compliance with market development programs successful.
Later in the week, our VP of Marketing and Business Development Alicia Adler moderated the breakout session titled, “Collective Promotion, Individual Impact: Cooperator Strategies for Generic Marketing in a Branded World.” She was joined by a panel of cooperator and industry leaders in the New York wine and U.S. potato industries.
Thank you to USAEDC, the speakers, and all who participated for another insightful and energizing workshop. We’re already looking forward to next year.
