Insights: Company News

Hops on the Hill!

This month, BCI’s Alicia Adler led the Hop Industry Hill Climb in support of critical research scientists and programs funded by the US Department of Agriculture (USDA) Agricultural Research Service (ARS).

Representatives from the HOP RESEARCH COUNCIL, Hop Growers Of America Inc, state hop grower associations, and the Brewers Association took their message to Washington, D.C., meeting with USDA ARS and Farm Production and Conservation (FPAC) officials before heading into two full days of meetings with Members of Congress.

The week wrapped up with a "We Grow Beer" reception, co-hosted with the American Malting Barley Association (AMBA), which gave Congressional staff a hands-on (and nose-on!) experience with fresh hops while connecting with multi-generational growers.

Advocacy like this helps keep innovation brewing in the hop industry!