Bryant Christie Inc. was pleased to support the U.S. Apple Export Council (USAEC) during its Trade Mission to Southeast Asia, held January 19–24 in Ho Chi Minh City, Vietnam, and Bangkok, Thailand.
The mission brought together U.S. apple shippers, in-market representatives, and buyers for face-to-face meetings with 14 key importers, including retailers and wholesalers. These engagements are critical to building commercial relationships and translating market access wins into real export opportunities.
A key highlight of the mission was recognizing new Thai market access for U.S. East Coast apples—the result of sustained market access efforts and close coordination with industry and government partners.
This work reflects BCI’s integrated approach to market access and market development: helping resolve regulatory barriers while supporting U.S. exporters as they expand and grow in international markets.
Thank you to the participating shippers and our in-market partners at Lieu Marketing for their collaboration in advancing U.S. apple exports in Southeast Asia.